ABOUT BAIUSHKI
Since 2016 we have been making sculptural jewelry, locally and sustainably handcrafted from recycled precious metals. Each piece is designed in our studio in Basel (Switzerland), intuitively out of passion. This results in forms in balance with precision and imperfection. Extracted from nature, emotionally captured with a clear aesthetic.
DESIGN AND CREATION
The force behind Baiushki is designer, Lea Good. Once trained as a florist and fashion designer, she loves to create everything by hand. A soulful perfectionist and lover of nature and art, she infuses her inspiration for timeless design into Baiushki's unique jewelry collections. At her side, Arnaud Pernet takes care of BAIUSHKI's organization, finance and strategy. Together they stand for the conscious values of Baiushki, which are lived throughout the creation process of each piece of jewelry.
INSPIRATION AND INTUITION
We create long-lasting jewelry in timeless designs – organic shapes inspired by perfectly imperfect nature: be it the soft riverbed worn away by water, the angular rock of the mountain or the sculptural form of driftwood. Intuitively drawn and hand shaped by Lea, the analog process of a collection finds its beginning, sometimes gently, sometimes quite abruptly. The pieces are created step by step to the natural beat of leisure and devotion. This sense of flow transcends into the handmade little sculptures and is palpable when worn and combined.
HAND IN HAND
The Swiss jewelry design is to a large extent handmade directly by Lea Good in her studio in Basel. Together with our consciously selected partner ateliers in Switzerland, Germany and Italy, we create responsibly, full of passion and with an eye for detail. We value traditional craftsmanship that has been passed down through generations – family-run manufactories that focus on quality. We pay attention to high-quality, to sustainable materials. We use recycled silver, CoC-certified gold (certification from the Responsible Jewelry Council RJC), or recycled gold from electronic waste.
ALWAYS AND FOREVER
To ensure that the jewelry remains timelessly beautiful and is worn for a long time, we only use high-quality materials and each piece is processed with great care. If needed, we repair our jewelry in our atelier in Basel, polish them or plate them again with a high-quality 18K gold-plating. This gives them the appreciation they deserve – slow goods instead of fast fashion. From the packaging to the partner stores, we celebrate honest values and genuine relationships, thus living a sustainable philosophy and fair conditions.